As a philosophy and social science enthusiast, I'm on a mission to write UX copy that will help users better understand the website/app and navigate it faster.
02 — Creative process
To write accurate, clear, and compelling copy, I try to get in the user's shoes and ask myself questions such as: What they are looking for to solve with the product/service? How can I help them reach their goals faster?
Overall, these websites' bounce rate was reduced by 47% on average, and lead generation increased by 17% in the first month after rewriting the copy
